Gear Guide: Brand News

Velez Zuzulova joins growing team of World Cup Rebels

By SR Staff

The Slovakian will ski on HEAD equipment next season.

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Grange signs with Rossignol for next 2 seasons

By SR Staff

The Frenchman returns to his original ski brand.

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HEAD strengthens US Racing Department

By SR Staff

The former CU Buff makes the leap from coaching to retail.

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Brem signs with Fischer heading into 2018 Olympic Games

By SR Staff

Two other Austrians extend their contracts with the ski brand.

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Nordica USA appoints new national race and promotions manager

By SR Staff

Dave Nihan joins Nordica as the national race and promotions manager.

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Oakley named the official eyewear and helmet sponsor of 2017 World Cup Finals

By SR Staff

Oakley will showcase the brand’s products and technologies against the backdrop of Aspen.

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Rossignol and In&motion partner on airbag vest for skiers

By SR Staff

The product is FIS approved.

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LEKI makes bold color change for World Championships

By SR Staff

Pink is the new red for LEKI.

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Lonetto lends expertise to Swix Racing

By SR Staff

Graham Lonetto, the founder of Edgewise Elite Ski Services, to manage Alpine Racing throughout the United States.

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Fischer hires new head of marketing

By SR Staff

Jan Ekmark has previous experience with major brands like Adidas and Swarovski.

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