The 2021 Winter Gear Guide
What Is The Ski Racing Media Gear Guide?
This is the place where we help serious athletes discover the best gear from top brands across the ski world. Our goal is to connect you with the stuff that will make you the fastest, strongest, most stylish ski racer out there. This year, we worked closely with our favorite brands to uncover the best and provide you with exclusive access and insight on what to look out for this season.
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Explore more at the Ski Racing Brand GuideBrand News
Alice Robinson Returns to Sölden With Giant Slalom in Focus
Seven years after her breakthrough Sölden win, Alice Robinson returns to the Rettenbach with a super-G victory behind her and giant slalom in focus.
Shiffrin Shifts Schedule as Odermatt Chases Sixth Straight World Cup Title
Shiffrin is changing her early-season approach as Odermatt begins a bid for a sixth straight overall title.
SYNC Performance, Nordica, SHRED., and TOKO Partner Up Again to Bring a Huge Three-Winner Giveaway Contest
Ski Racing Media, SYNC Performance, Nordica, SHRED., and TOKO are giving three lucky winners over $4,600 in ski gear and apparel. Enter by November 6 for your chance to win.
Stifel U.S. Ski Team Rookie Katie Rowekamp Earns Sölden World Cup Debut
Katie Rowekamp won a time trial for one of two U.S. starts. The 17-year-old Stifel U.S. Ski Team member will make her World Cup debut Saturday in Sölden.
Fabian Ax Swartz Joins SHRED. Ahead of 2026/27 Season
Swedish World Cup racer Fabian Ax Swartz joins SHRED. ahead of the 2026/27 season, gaining support as he pursues his racing career independently.
Nina O’Brien Returns to Sölden With Speed and More Passion Than Ever
After consecutive top-11 World Cup GS seasons, Nina O'Brien returns to Sölden with proven speed, technical insight and greater appreciation for ski racing than ever.











































